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The programme aims to provide you with broad-based business education and the essential generic skills to succeed in ever-changing business environments as young business professionals. It is specially designed for Higher Diploma and Associate Degree graduates to articulate to the bachelor’s degree qualification. Having built up a good foundation in business knowledge, communication skills, and IT knowledge in your subdegree studies, you will be able to benefit from the intensive BBABM programme and gain a thorough grounding in the essential skills of business analysis and decision making. On completion of the programme, you will have acquired critical analysis and reasoning, creative thinking, ability to deal with unfamiliar and uncertain business environment, and life-long learning orientation.
Intended Learning Outcomes: On completion of the programme, you will be able to:
- Acquire knowledge, skills and ethics in different business disciplines, functions and specialized areas.
- Analyze critically business issues in an integrated and global setting.
- Learn from peers’ work experiences.
- Define business problems in a changing environment, and devise effective and creative solutions for decision making.
- Apply multi-disciplinary knowledge and skills ethically to working environment.
- Work and learn independently, continuously and collaboratively; and be responsible.
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