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CityU's College of Business
 
CityU's College of Business is one of the youngest and most forward looking business schools in Hong Kong. With a team of 200 faculty members recruited from around the world, we are able to offer a wide spectrum of business programmes at undergraduate and postgraduate levels. We value students, faculty members and practitioners of the business community as our life-long learning partners. At CityU, we are committed to making it your home for business education.
 
 
 
 
         
Programme Aims
 

We aim to provide you with broad-based business education and the essential generic skills to succeed in ever-changing business environments as young business professionals. Our programme is specially designed for Higher Diploma and Associate Degree graduates to articulate to the bachelor’s degree qualification. Having built up a good foundation in business knowledge, communication skills, and IT knowledge in your sub-degree studies, you will be able to benefit from the intensive BBABM programme and gain a thorough grounding in the essential skills of business analysis and decision making. On completion of the programme, you will have acquired critical analysis and reasoning, creative thinking, ability to deal with unfamiliar and uncertain business environment, and life-long learning orientation.

Intended Learning Outcomes:

On completion of the programme, you will be able to:

  1. Demonstrate key knowledge and skills in business and management specific disciplines.
  2. Communicate effectively in English.
  3. Apply analytical skills to business problem-solving.
  4. Attain personal and team goals using individual and interpersonal skills.
  5. Demonstrate awareness of ethical and global issues in business.
 
 
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