The College of Business Executive Master of Business Administration (Chinese) (EMBA (Chinese)) programme has returned from a study trip in the United States from 17th to 22nd July. A group of 57 students attended the executive education programme held at Yale University and visited Morgan Stanley during the trip. The expedition is one of the major programmes in the EMBA curriculum, providing students with theoretical and practical business knowledge in a global perspective.
Key business and economic topics such as free trade between China and the United States, brand management, organisational leadership, corporate strategy and revolution, global investment and politics, etc. were addressed in a series of lecture and sharing sessions delivered by world renowned academicians and business leaders. They included:
Also attended the study trip included faculty members:
About the EMBA (Chinese) programme
The EMBA (Chinese) builds upon the College's 18-year experience of delivering the EMBA in English. It adopts innovative teaching methodologies and integrates new elements into its curriculum with key focuses on Global outlook, Fresh ways of looking at issues and problems, and approaches infused with Inspiration.
The EMBA (Chinese) Programme commencing in Autumn 2016 is now open for enrolment. For more information, please visit EMBA website.