EMBA visits Cambridge

The College of Business EMBA (Chinese) programme has visited Cambridge, UK, on a study trip designed to deepen knowledge in business management. A group of 44 students and alumni participated in the executive education programme held at the Cambridge Judge Business School from 25th – 29th March.

Key business topics included leadership, corporate strategy & innovation, big data in business and brand internalization. The group also visited the Houses of Parliament in the trip.

International study trips are one of the highlights of the EMBA curriculum, aiming to deepen students' understanding of international markets, business practices and insights from a global perspective, and to help students apply their management skills effectively in an international business context.

About EMBA (Chinese) programme

The EMBA (Chinese) builds upon the College's 20-year experience of delivering the EMBA in English. It adopts innovative teaching methodologies and integrates new elements into its curriculum with key focuses on global outlook, fresh ways of looking at issues and problems, and approaches infused with Inspiration.

For more information about the EMBA (Chinese) programme, please visit the EMBA website.