The BBA in Human Resources Management (HRM) is designed for students who may wish to attain functional specialization in this field to serve organizations as specialists from within or consultants from outside. HRM has emerged as a key managerial function for creating and sustaining a competitive edge in today's business world.
An increasing numbers of organizations have placed heavy emphasis on managers' process skills in working closely with people of varied backgrounds, and in motivating employees, maintaining morale, building trust, fostering teamwork, leading innovation, and facilitating organizational change. At the same time, managers are expected to engage in a wide variety of HRM activities irrespective of their own functional specialization. These activities include hiring the right people, and then maximizing their performance through appropriate training, feedback, and rewards.
Providing a firm theoretical foundation in Human Resources Management (HRM) and a strong coverage other business disciplines, the programme aims to provide students with the necessary skills, knowledge and social awareness to manage people in the Hong Kong SAR, the mainland China and internationally.
Further Information on the Programme Structure: [CB]