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Department of Information Systems | Staff List

Prof. YIN Xueyan (殷雪妍教授)

PhD - Information System (Arizona State University)
MS - Data Analytics (Clarkson University)
BS - Management Information System (Clarkson University)

Assistant Professor

Prof. YIN Xueyan (殷雪妍教授)

Contact Information

Address: 6-250, Lau Ming Wai Academic Building
City University of Hong Kong
Phone: +852 34429617
Fax: +852 34420369
E-mail:
xueyayin@cityu.edu.hk
Public CV: Download

Research Areas

  • Multimedia Content Design, Entertainment Analytics, Social Media Analytics

Xueyan Yin received her Ph.D. in Information System from Arizona State University. 

 

Her research focuses on digital media data analytics such as multimedia content design, use of internet water army and game-based promotion strategy. She applies numerous research methods in her studies including machine learning and econometrics analysis. She has strong interests in pursuing projects with high-societal and practical impact. 

 

Research Methodology: Computer Vision, Machine Learning, Econometrics 

 

Research Interest: Multimedia Content Design, Entertainment Analytics, Social Media Analytics

Teaching Activities (past 4 academic years)

Academic Year Level Title
2023-2024 Bachelor's Degree Information Management
2022-2023 Bachelor's Degree Information Management
  Postgraduate Degree Knowledge Management
2021-2022 Bachelor's Degree Information Management
2020-2021 Bachelor's Degree Information Management
    Social, Legal and Ethical Issues of the Internet

Publications

Journal Publications and Reviews
Chapters, Conference Papers, Creative and Literary Works