Date: 26 Oct 2015
Venue: AC1 P4703
Title: Digital Business Development in China
Speaker: Ms Daryl Choy

Marketing expert, Mr Daryl Choy, shared with students about latest digital business development in China. He discussed on what was life without Facebook, Instagram, and WhatsApp? What exactly was WeChat? The power of WeChat and some case studies were also discussed. The interactive session allowed Daryl and the students to exchange ideas in ongoing dialogue. Students were fascinated by the breadth, impact and potential of digital business in Mainland.