Prof. CHIANG Wei Yu Kevin
江偉裕教授
Professor
PhD - Business Administration (University of Illinois at Urbana-Champaign)
MSc - Business Administration (University of Illinois at Urbana-Champaign)
BSc - Applied Mathematics (Fu-Jen Catholic University)
+852 34428676
Fax
+852 34420189
Office
LAU-7-245
Email
Personal Web
Research Areas
Supply Chain Management
E-Commerce/E-business Strategy
Operations /Marketing Interface
Marketing Science
Dynamic Pricing
Biography
Dr. Kevin Chiang is a Professor at City University of Hong Kong, where he served as MBA Director and Program Leader of MSc in Operations and Supply Chain Management. Dr. Chiang was previously a faculty at the University of Maryland, Baltimore County in the USA. Before entering academia, he worked as an IT consultant in Chicago. He is interested in interdisciplinary research across Operations, Marketing, and IS. His work appears in leading management journals, including Management Science, Manufacturing & Service Operations Management, and Journal of Management Information Systems. Dr. Chiang has been listed among World's Top 2% Scientists by Stanford University.
Administrative Assignments
| Period | Name | Position |
|---|---|---|
| 3/2013 - 7/2024 | MBA | Director |
| 12/2008 - 2/2013 | MSc Operations and Supply Chain Management | Programme Leader |
Publications
Chiang, Wei-yu Kevin / Optimal promotional mix and pricing when faced with uncertain product value. March 2024; In: European Journal of Operational Research. Vol. 313, No. 2, pp. 637-651
Kacen, Jacqueline J.; Hess, James D.; CHIANG, Wei Yu Kevin / Bricks or Clicks? Consumer Attitudes toward Traditional Stores and Online Stores. January 2013; In: Global Economics and Management Review. Vol. 18, No. 1, pp. 12-21
Chiang, Wei-Yu Kevin / Supply chain dynamics and channel efficiency in durable product pricing and distribution. March 2012; In: Manufacturing and Service Operations Management. Vol. 14, No. 2, pp. 327-343
Chiang, Wei-Yu Kevin; Zhang, Dongsong; Zhou, Lina / Predicting and explaining patronage behavior toward web and traditional stores using neural networks: A comparative analysis with logistic regression. January 2006; In: Decision Support Systems. Vol. 41, No. 2, pp. 514-531
Chiang, Wei-Yu Kevin; Monahan, George E. / Managing inventories in a two-echelon dual-channel supply chain. April 2005; In: European Journal of Operational Research. Vol. 162, No. 2, pp. 325-341
CHIANG, Wei Yu; Wang, Ruibing / Optimal Promotional Mix and Pricing Strategy with Risk Averse Buyers. June 2016; ISMS Marketing Science Conference, 16/06/2016 - 18/06/2016, , China.
Wang, Qiao; CHIANG, Wei Yu / Product Customization with Context-Dependent Preference. June 2016; ISMS Marketing Science Conference, 16/06/2016 - 18/06/2016, , China.
CHIANG, Wei Yu; Puyang, Xiaojuan / Strategic Intertemporal Pricing for Efficient Product Adoption when Buyers are Heterogeneous in Evaluation Costs. June 2016; ISMS Marketing Science Conference, 16/06/2016 - 18/06/2016, , China.
QIANG, Lu; CHIANG, Wei Yu / Gaining from Imitative Entry: Dynamic Durable Pricing with Rational Consumer Expectations. June 2011; 2011 33rd Annual Informs Marketing Science Conference, 09/06/2011 - 11/06/2011, , United States.
CHIANG, Wei Yu / Dynamic Pricing in a Competitive Supply Chain. April 2011; POMS 23rd Annual Conference, 20/04/2011 - 23/04/2012, , United States.
CHIANG, Wei-yu / Conflict Identification and Inventory Management within a Competitive Multi-Channel Supply Chain. July 2008; Proceedings of the13th Asian-Pacific Decision Sciences Conference.
Chiang, Wei-Yu Kevin / A competitive analysis of stocking behavior in a multi-channel supply chain. 2003; Proceedings - Annual Meeting of the Decision Sciences Institute. pp. 2171-2176
Kuo, Ching-Chung; White, Richard E.; Chiang, Wei-Yu Kevin / On the treatment of the center-of-gravity method in the existing operations management textbooks. 2002; Proceedings - Annual Meeting of the Decision Sciences Institute. pp. 1957-1960