The MSc in Business and Data Analytics (MScBDA) programme aims to cultivate students with professional knowledge of business data analytics through active learning of the theories, methods, supporting techniques across a wide range of knowledge areas such as applied statistics, big data management, data mining and social media analytics.
The MScBDA (QAB) programme offers many graduates of Hong Kong tertiary institutions an opportunity to enhance their business data analytical skills and become more effective decision makers in their organisations. Many of our graduates hold managerial positions in business and industrial sectors. Potential students of the programme are the graduates of:
The electives of the MScBDA programme are offered as one of the following two streams of studies:
The Information Analytics Management (IAM) stream is offered by the Department of Information Systems, and Quantitative Analysis for Business (QAB) stream is offered by the Department of Management Sciences. Applicants must clearly indicate their choice of a specific stream on the online application form. For more details, please browse the above two websites to obtain the respective stream (electives) information, and the contact details for further inquiries.