Event

The Academy of Asian Business (AAB) is pleased to announce the 2021 World Asian Business Case Competition. Currently, AAB is inviting applicants from top universities and colleges all around the world. Our competition will be tremendously valuable to those students who are currently members of business clubs studying Global Business or Asian Business, or who look for opportunities in Asia as part of their career or business development. 

Conference theme: “Creating unforgettable, lifelong experiences for students”

Who: College students in a teams of 2-4 (In addition, the team must have an advisor)

Focus: Asian brands that have achieved significant success and became globally powerful brands. You can choose a company or brand from any Asian country or the country for which your team represents. You can also select a company or brand that became globally renowned by serving consumers at the bottom of the pyramid.

Important Dates: (according to Korea Standard Time)

• Proposal Submission Deadline: April 15, 2021
• Acceptance Notification: April 20, 2021
• Main Case Draft Submission Deadline: June 10, 2021
• Announcement of Finalists as Top 10 winners: June 21, 2021
• The Final Top 10 Presentation and Award Decision: July 17, 2021

Awards and Prizes

All the selected Top 10 winners will receive the AAB Global Scholar Award package. (Please find the honorable benefits of the Award package, as shown below). At the final presentation, however, they will compete for the 1st place, and the 2nd place Awards and prizes, which will be the most honorable awards and benefits in addition to the Global Scholar Award package, as follows.

• The 1st Place Winner (1 team): The AAB Worldcup Trophy and the 1st Place Award, with the financial scholarship support (US$2,000 for team).
• The 2nd Place Winner (1 team): The 2nd Place Award with the financial scholarship support (US$1,000 for team).
• The remaining Top 10 winners (8 teams): The Top 10 Winners Awards with the global scholar award package (See attachment for details).

Awards Decision and Ceremony

The winners (the 1st and 2nd) will be announced and awarded online at the opening ceremony of the AAB conference, which will be held just after the Top 10 presentation. All the Top 10 final presentation and Award session will be held virtual online through Zoom and broadcasted realtime through Youtube so that people around the world can enjoy watching all presentation and discussion, in their own places. For the video of the last year’s Zoom conference, please Click the link: https://youtu.be/WqLwc-zBWfE?t=10159

For further details, please refer to the attachment.