College of Business

Research Opportunity with Yunnan Baiyao

In January 2013, Centre for Social Media Marketing and Business Intelligence (CSMR) initiated talks with Yunnan Baiyao (a famous Yunnan pharmaceutical company specializing in treatment of external injuries) and subsequently received a request from the company to assist in addressing a number of business issues in various aspects.

Recognizing the potential research and consulting opportunities at Yunnan Baiyao, a call-for-proposal is initiated by the CSMR. Successful proposals will be provided a seed-money of up to HK$100,000. The project and fund is expected to last for one-year.

Details of the proposal can be accessed by login to the following link:

(Account: cityumd\<CityU EID>)

The deadline of the preliminary proposal is Tuesday, 2 April 2013. Please submit your proposals to Ms Chammy Lo ( or CSMR email). Enquiries can be made to

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