Prof. Galit Bracha YOM TOV

Visiting Associate Professor

Address
7-269, Lau Ming Wai Academic Building, City University of Hong Kong
Phone
+852 34428436
Fax
+852 34420189

Research Areas

Operations Research
Behavioural Operations
Stochastic Processes
Healthcare Operations

Biography

I am a visiting Associate Profesor at the Department of Decision analytics and Operations and an Associate Professor at the Faculty of Data and Decision Sciences of the Technion (formerly Industrial Engineering and Management). My research focuses on operations of service systems, in particular, healthcare and contact centers. My research aims to build models for understanding the impact of customer and agent behavior on service systems and to incorporate these behaviors into operational models of such systems. I lead a multidisciplinary research approach that applies a combination of Data Science and Stochastic Modeling to archives of digital traces from service systems. My recent work used such data to study the dynamics of customer emotions in contact centers, the reaction of customers to delay announcements in emergency departments, as well as other aspects of service delivery. I have published my work in leading operations research journals, including Management Science, M&SOM, OR, and Stochastic Systems.

Faculty Positions

PeriodDepartment - InstitutionPosition
11/2026 - NowDecision Analytics and Operations - CityU HKVisiting Associate Professor
2021 - NowData and Decision Sciences - Technion - Israel Institute of TechnologyAssociate Professor
2017 - 2021William Davidson Faculty of Industrial Engineering and Management - Technion - Israel Institute of TechnologyAssistant Professor
2014 - 2017William Davidson Faculty of Industrial Engineering and Management - Technion - Israel Institute of TechnologyLecturer
2012 - 2014William Davidson Faculty of Industrial Engineering and Management - Technion - Israel Institute of TechnologyResearch Fellow
2012Department of Industrial Engineering and Operations Research (IEOR), The Fu Foundation School of Engineering and Applied Science - Columbia UniversityAdjunct Professor
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Teaching Areas

Causal Inference

Service Engineering

Behavioural Operations

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