Internet Services and Social Networks Stream
Why We Are Unique
Beyond equipping our students with cutting-edge software tools, we're passionate about bringing the best learning environment through internships and company placements in Internet + companies
What You Will Be Studying
Mobile and Internet services on the cloud are widely accepted ways of increasing work efficiency and improving customer satisfaction in local business firms. Social media and social networks are growing in popularity and have changed the way we do business. The Internet Services and Social Networks stream equips students with knowledge and skills to be successful in the knowledge society.
ISSN Stream Core Courses:
- Social Media and Social Networks
- E-Business
- Digital Marketing and Customer Relationship Management
- Search Engine Optimization
- O2O Services
Career Prospects - what our alumni have achieved
Graduates may find jobs as digital marketing managers, e-commerce managers or e-business analysts in e-commerce firms, government departments and organizations with information service needs.
"Being able to stand out from 3,000 other job applicants of a multi-national corporation such as Facebook is not easy.
This course helped me in building a solid foundation in areas like search engine optimization (SEO), keyword search, cost per click, cost per thousand impressions, etc. The courses are very up-to-date with current business trends, which enabled me to impress my interviewers at Facebook and land my dream job with them."
Mr. Jerry Zhang
Clients Solutions Analyst
Facebook Hong Kong
Professional Qualifications
Google Analytics, Google AdWords Analytics or data mining certificates
Professional Qualifications
- Google Analytics, Google AdWords
- Analytics or data mining certificates
- Certified Digital Marketer (CDM) to HKAIM
Student's Sharing
Our Instructors
Admissions Information
BBA Information Management
工商管理學士(資訊管理)
| Admission Code | JS1017, JS1019 (JUPAS) 1092A(Non-JUPAS) |
| Mode of Funding | Government funded |
| Mode of Study | Full-time |
| Suggested Study Plan* |
Cohort 2023 - 4-year (BDIS/BBAU4), 4minus1, 4minus2 Cohort 2022 - 4-year (BDIS/BBAU4), 4minus1, 4minus2 Cohort 2021 - 4-year (BDIS/BBAU4), 4minus1, 4minus2 Cohort 2020 - 4-year (BDIS/BBAU4), 4minus1, 4minus2 Cohort 2019 - 4-year(BDIS), 4minus1, 4minus2 Cohort 2018 - 4-year(BDIS), 4minus1, 4minus2 |
| Tuition Fee | Click here for more information |
| Admissions Tutor |
Ms. Tania LAU |
| Major Leader |
Prof. David XU |
| Stream Advisor |
Mr. Albert CHUNG |
| General Enquiries |
E-mail: BBAIS@cityu.edu.hk Telephone: +852 3442 8521 WhatsApp: +852 3442 8522 WeChat: BBAIS_CityU Facebook: BBAIS CityU LinkedIn: BBAIS CityU Instagram: BBAIS CityU Website: www.cityu.edu.hk/is/undergraduate-programmes/prospective-students/introduction |
* IS Department reserves the right to make adjustments to the course offering pattern whenever appropriate. Programme structure, course codes and course titles are subject to continuous review and changes without prior notice.