[Brown Bag] Next Frontiers of AI for Business Decision Making: Multimodality and Causality Meet with LLMs and Agentic AI by Prof. Xueming Luo, Fox School of Business at Temple University
Date
02 Sep 2026
Time
2:00pm - 3:30pm
Start
9/2/2026 2:00:00 PM
End
9/2/2026 3:30:00 PM
Venue
LAU-6-207, Level 6, Lau Ming Wai Academic Building (LAU)
Event Type
MGT - Research Seminar
Details
Biography: Xueming Luo is the Charles Gilliland Distinguished Chair Professor of Marketing, Professor of Strategy, and Professor of MIS, and Founder/ Director of the Global Institute for Artificial Intelligence & Business Analytics in the Fox School of Business at Temple University. He is an interdisciplinary thought-leader in leveraging AI/ML algorithms, text/audio/image/video big data, econometrical methods, and field experiments to model, explain, and optimize digital marketing, customer analytics, brand value, social media, influencer marketing, mobile targeting, company strategies, platform economy, and social-political activism. Within marketing, he has been ranked as top 9th worldwide (#1 among all Chinese scholars) regarding Author Productivity in the Premier Marketing Journals (MkSc, JMR, JM, JCR) during 2014-2023. Outside of marketing, his research has been featured by premier journals in Information Systems (ISR and MISQ), Management, Strategy, and OM (MgSc, SMJ, AMJ, MSOM, POM). Xueming has over 32,000 citations on Google Scholar and is ranked top 2% researchers worldwide in business by Scopus citations. Xueming served as a guest Associate Editor of Journal of Marketing Research, Associate Editor of International Journal of Research in Marketing, and Journal of the Academy of Marketing Science. He also was on the editorial board of Marketing Science, Journal of Marketing, Journal of Marketing Research, and Academy of Management Journal. https://www.fox.temple.edu/directory/xueming-luo-tuf35198