TikTok - 快娛樂時代的UGC營銷
10 September 2019
Publisher: Capital Magazine
Article by Prof Wenyu Dou, Associate Dean and Professor of Department of Marketing
Faculty Articles in the Press
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職業疲勞10 July 2019
Publisher: Capital Magazine
Article by Dr Catherine Lam, Associate Professor of Department of Management
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ICT發展的感思10 June 2019
Publisher: Capital Magazine
Article by Professor Houmin Yan, Dean and Chair Professor of Management Sciences
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社交媒體時代的旅遊營銷10 May 2019
Publisher: Capital Magazine
Article by Prof Wenyu Dou, Associate Dean and Professor of Department of Marketing
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數碼營銷：跨越實體障礙10 April 2019
Publisher: Capital Magazine
Article by Dr Huazhong Zhao, Assistant Professor of Department of Marketing
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特別的顧客 特別的價格10 March 2019
Publisher: Capital Magazine
Article by Dr Xi Li, Assistant Professor of Department of Marketing
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科技革命改變商業管理模式8 February 2019
Publisher: Capital Magazine
Article by Dr Chak-fu Lam, Assistant Professor of Department of Management
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防彈少年團：文娛產品國際化啟示10 January 2019
Publisher: Capital Magazine
Article by Prof Wenyu Dou, Associate Dean and Professor of Department of Marketing
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