Public forum on Partnership with Millennials

CityTalk series launched its second seminar “Partnership with Millennials” on 29th January on CityU campus. Co-organized by the Department of Marketing, the CityU EMBA Programme and Master Insight Media Limited, the event featured six key speakers including Mr Tsz-wing Chu, Principal of Baptist Rainbow Primary School, Prof Erwin Huang, a leader in social enterprise and entrepreneur, Mr Yat-hei Lam, Founder of Black Paper and 100Most, Dr Brian To, Senior Fellow of Warton School, The University of Pennsylvania, Dr Christina Sue-Chan, Associate Professor of the Department of Management, and Mr Cheuk-fei Man, Publisher and CEO of Master Insight Media Limited. Mr Chan-wing Li, emceed the event and facilitated the dialogue session. Mr Li is an alumnus of the EMBA programme.

Dr John Leung, Director of EMBA Programme, said that the topic of working with millennials becomes increasingly popular, “As millennials constitute a big driving force in the future society, the question of how we should communicate and form effective partnership with them would be very important for every company. These six speakers and their guest partners, representing three different generations, offer insights on the distinctive characteristics of millennials, and the possible changes in leadership. ”