College of Business
AACSB International EQUIS - European Quality Improvement System

Global Business students learn about Belt and Road on study tour to Europe

The College’s undergraduate course Global Perspectives on Contemporary Issues has moved the class from CityU campus to European cities! Led by Professor Julie Li, Associate Provost and Head of the Department of Marketing and Programme Leader Dr Chak-fu Lam, 27 year one students of BBA Global Business programme (GBU) joined an 8-day study tour to Prague in Czech Republic and Ljubljana in Slovenia. The trip aimed to enhance students’ understanding on the Belt and Road Initiative in central and eastern Europe, and widen their horizon on global issues.

Also joining the study tour was the first cohort of the College’s EMBA+MPA prorgamme, whose students mostly are senior executives and business leaders in China. Through joining together the senior students in an array of learning activities including lectures, keynote addresses, company visits and networking events, junior GBU students also learned more about Chinese business culture and got useful advices on career, communications and future development etc.

Highlights of the trip were meeting with Chinese Ambassador to the Czech Republic Mr Zhang Jianmin; keynote speech by Mr Jan Brazda, Partner of PWC dealing with Private-Public Partnerships in central and eastern Europe; lectures at University of Economics in Prague; company visits to Lasvit and CITIC Europe; as well as a project presentation on comparison of Belt and Road Initiative in Europe and Asia.

Christopher Ching, participating GBU student said, “The trip facilitated an immense intake of knowledge and an excellent opportunity to partake in experiential learning that opens our eyes to new possibilities.”

Another GBU student Felicia Hardisurjo said she was glad to learn from business leaders from the EMBA+MPA programme, “There were lots of new things that fascinated me during the trip, from the tourist spots, local cultures and interactions with the CEOs. I made a lot of new friends and learned a lot about things that I could not find in textbooks,” she added.

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