Public forum on Partnership with Millennials

CityTalk series launched its second seminar “Partnership with Millennials” on 29th January at the CityU campus. Co-organized by the Department of Marketing, the CityU EMBA Programme and Master Insight Media Limited, the event featured six key speakers – Mr Tsz-wing Chu, Principal of Baptist Rainbow Primary School, Professor Erwin Huang, a leader in social enterprise and entrepreneur, Mr Yat-hei Lam, founder of Black Paper and 100Most, Dr Brian To, Senior Fellow of Warton School, The University of Pennsylvania, Dr Christina Sue-Chan, Associate Professor of the Department of Management, and Mr Cheuk-fei Man, Publisher and CEO of Master Insight Media Limited. Mr Chan-wing Li emceed the event and facilitated the dialogue session. Mr Li is an alumnus of the EMBA programme.

Dr John Leung, Director of EMBA Programme, said that the topic of working with millennials has become increasingly popular. “As millennials constitute a big driving force in future society, the question of how we should communicate and form effective partnerships with them is very important for every company. These six speakers, representing three different generations, offer insights on the distinctive characteristics of millennials, and possible changes in leadership styles.”