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Department of Marketing, City University of Hong Kong
AACSB International EQUIS - European Quality Improvement System
Sales and Marketing Consulting Unit
Services

Research initiatives, including research collaboration and exchange

  • Collaborative research projects masking firms’ identity and information
  • Business solutions provided in exchange of access to data and/or operation of field experiments

Consulting projects for marketing solutions

  • Consulting services masking firms’ identity and information
  • Performance-enhancing business solutions with competitive prices

Executive training on sales and marketing topics

  • Lectures, workshops, case studies, or simulations for tailored business-related topics
  • Multi-day training camps for executives and managers

For inquiries, please contact mktsmcu@cityu.edu.hk.